Why Fewer CTAs Drive More Results for Your Website
You’ve spent months perfecting your website. It’s beautiful, it’s packed with information—and it has CTAs everywhere. “Subscribe Now!” “Get a Free Quote!” “Download the Guide!” It feels dynamic, right?
Actually, it’s a problem.
Most websites today include too many calls-to-action (CTAs). When visitors are presented with too many options, it can create confusion and hesitation, which often leads to lower conversion rates. Simplifying the user journey by reducing the number of CTAs can make a website more effective.
Here’s why fewer CTAs can drive more results—and how GreaterThan can help you streamline your site for maximum impact.