SUCCESS STORIES
As a new restaurant in the competitive Orange County dining scene, California Vintage Wine Bistro needed more than just good food—they needed a reason for locals to visit. With no established presence, they turned to us to create a brand experience that would spark interest, draw customers in, and keep them coming back.
Food & Services
THE STRATEGY
We focused on capturing the bistro’s elevated ambiance and heartfelt approach to food—before guests ever stepped inside. A rich content library of photos and video brought the warmth, lighting, and dishes to life across all channels. We built a premium and mobile-first web experience and used local influencer partnerships to build buzz. The result? A unified brand presence that delivered real foot traffic and memorable first impressions.
WEBSITE
We designed a mobile-first site that mirrors the restaurant experience—rich, welcoming, and easy to navigate. The online menu showcased California Vintage’s signature dishes with featured highlights and imagery to whet the appetite. We integrated third-party delivery platforms to support off-site dining and added an event booking feature to make private reservations seamless. With elegant typography, warm tones, and subtle motion, the site captured the full essence of the bistro.
Photoshoot & Video
We brought the bistro to life visually with a 4-hour content shoot. Every detail—from the moody candlelight to the sizzle on the grill—was captured to reflect California Vintage’s commitment to quality. With both polished hero shots and behind-the-scenes video content, we built a flexible asset library for web, social, and influencer use.
ORGANIC SOCIAL
To minimize disruption to day-to-day operations, we used the same photoshoot to capture content specifically for social—including high-impact reels that showcased the ambiance, dishes, and behind-the-scenes moments. We crafted each reel to feel cinematic yet accessible, designed to stop the scroll and spark engagement. We also optimized California Vintage’s social profiles to improve discoverability and drive bookings, with clear CTAs, geo-tags, and integrated reservation links.
(vs. Industry Average)
Profile Visit to Website
Click Through
INFLUENCERS
We partnered with local food and lifestyle influencers who genuinely connected with the restaurant’s vibe. Through in-person visits and content creation, they introduced California Vintage to new audiences and gave it credibility with the right crowd. Posts focused on experience, not just food—turning a dinner spot into a must-visit destination.
THE HIGHLIGHTS
SOLID FIVE STARS
